✅ Project Overview
Photon Consulting is creating a professional, product-focused business website to showcase its range of branded electronics. The goal is not to sell directly online but to attract potential customers, display products with clear specifications and visuals, and generate qualified leads through WhatsApp.
This website will serve as the digital front of the business, helping potential clients discover Photon’s products and easily initiate direct inquiries or orders.
✨ Key Features
1. Modern, Responsive Design
- Clean, professional UI aligned with brand identity
- Mobile-first layout with fast loading speed
- Hero section with value proposition and CTA
2. Product Showcase
- Category-wise product listing (e.g., Smart Devices, Accessories, Home Electronics)
- Product detail pages with images, specifications, and benefits
- Downloadable product catalogs (PDF)
3. WhatsApp Lead Generation Integration
- Prominent “Enquire on WhatsApp” buttons on product and contact pages
- Pre-filled message templates for quick user inquiry
- WhatsApp Business API or direct links
4. About & Brand Story
- Company overview, mission, and values
- Team or founder section (optional)
- Testimonials and case studies
5. Contact & Location
- Embedded Google Map
- Contact form with basic validation
- WhatsApp click-to-chat buttons
- Social media links
6. SEO & Analytics
- SEO-optimized content and meta tags
- Integration with Google Analytics / GA4
- Schema markup for products and organization
🛠️ Technology Stack
Frontend:
- HTML5, CSS3, JavaScript
- React.js or Next.js (for performance and maintainability)
- Alternatively: WordPress with Elementor for faster delivery
Styling:
- Tailwind CSS or Bootstrap (responsive framework)
Backend (if needed):
- Not required unless using a CMS or contact form with server-side handling
- Optional: Node.js or Formspree / Netlify Forms for form submissions
Hosting & Deployment:
- Vercel, Netlify, or Shared Hosting (cPanel)
- Cloudflare for DNS, speed, and basic security
✅ Outcome
The Photon Consulting business website will:
- Present the brand and products professionally to new customers
- Serve as a digital brochure to highlight product capabilities
- Generate warm leads directly through WhatsApp
- Improve brand visibility and trust through a well-designed online presence
- Provide a mobile-first, user-friendly experience that encourages engagement