Startups
Veloxa
A product marketing site with crisp storytelling, demo demand, and campaign-ready landing pages.
Challenge
The product story was strong in sales calls and weak on the marketing site. Paid clicks bounced, and the team could not tell which message created a demo.
Approach
We rewrote the narrative around outcomes, built persona landing pages for ads, and wired demo, trial, and CRM events so spend and content pointed at the same conversion.
Result
Paid media now has pages worth the click. Demo volume is attributable, and the site is a sales asset instead of a placeholder.
Impact
What moved after launch
4.2×
Google Ads ROAS
+64%
Demo requests
−31%
Cost per demo
“They didn’t just redesign pages — they tied SEO and ads to the same conversion goals. Reporting finally makes sense to leadership.”
Rahul Mehta
Marketing Head · Veloxa
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