What You Do :
- Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience;
- Keeping up to date with industry research figures, including distribution figures & audience figures digitally;
- Monitoring buying strategies;
- Liaising and building relationships with clients and media sales companies;
- Negotiating with media sales companies to obtain the best rates and most appropriate media spaces online;
- Booking individual advertising spots, e.g. pages, posters, internet banners;
- Ensuring that the adverts run accurately so that the desired media message is seen and heard by consumers;
- Client reporting and budget management, including preparing costings for clients and producing spending updates throughout the campaign;
- Collecting and analysing sales and consumer data;
- Undertaking research using a range of specialist media resources;
- Analysing the effectiveness of the campaign and using this data to inform future campaigns.
What You Need :
- Team work and interpersonal skills for liaising with clients and colleagues;
- Excellent written and oral communication skills;
- Presentation skills for reporting back to clients;
- Good numerical, analytical and research skills to evaluate campaigns;
- Strong organisational skills, accuracy and the ability to assimilate information quickly;
- Negotiation skills to get the best advertising space at the best price;
- A good understanding of media;
- The ability to work under pressure, meet deadlines and make decisions quickly;
- IT literacy;
- Creativity and problem-solving skills;
- Commercial and budget awareness.
- 3-6 years of experience working in Media Buying & Management. Agency experience desired.
Who You Are :
- You’re intensely passionate about all things Digital & Interactive.
- You’re not afraid to reach and dream big.
- You’re upbeat & positive. And a relentless problem solver.
- You believe in driving value to customers via SEO results